Senheng Education Assistance

SponsorSenheng Electric (KL) Sdn Bhd
31 May 2019
Organisation Type Private Sector / Organization
LevelUndergraduate and Master Level
Fund Type
Education Grant
Local / AbroadLocal
Bonding Required?Yes

About Senheng Education Assistance:

Senheng Electric (KL) Sdn Bhd, one of the largest consumer electronics retail chain stores in Malaysia, with over 100 outlets located across the country, is pleased to announce its Senheng Education Assistance (SEA) Program for talented & deserving students to fulfil their dreams of pursuing higher education.

Eligibility Criteria:

  1. Applicant must not be older than 25 years of age
  2. Applicant must possess admirable academic records
  3. Applicant must demonstrate achievements in extra co-curricular activities
  4. The combined ANNUAL income of the household must not exceed RM50,000
  5. Applicant must not be a recipient of any other scholarship or award from other organizations
  6. The intended education institution and course of study shall be limited by Senheng, and the applicant must select from the list in the application form.

Accepted Higher Education Institution:

  • HELP University
  • INTI University
  • SEGI University
  • TAR University College (TARUC)
  • UCSI University
  • Universiti Kebangsaan Malaysia (UKM)
  • Universiti Malaya (UM)
  • Universiti Putra Malaysia (UPM)
  • Universiti Tunku Abdul Rahman (UTAR)
  • Xiamen University
  • Other (subject to Senheng approval)

Preferred Discipline:

  1. Accounting
  2. Big Data
  3. Finance
  4. Business Management (Economics, Human Resources, Marketing, International Business, Retail Marketing, E-Commerce, Logistics)
  5. Engineering (Information Technology)
  6. Computer Science (Data Scientist)
  7. Creative Visual – Mass Media and Communication

APPLICABLE for both Undergraduate and Master Level

Education Grant Allowance: 

  1. The SEA Programme will benefit the successful applicant a total sum of RM20,000

Maintenance of Scholarship:

The scholarship recipients must maintain high standards of education results, discipline, and volunteer activities throughout their study period. Upon review, Senheng reserves the right to terminate the scholarship and recover all amounts received by the recipient.

Other Information:

Service Bond:

  • Successful applicants will be employed by Senheng for three (3) years commencing upon completion of their study
  • Successful applicants will be employed by Senheng as Interns during the semester breaks of their study

Application Process:

  1. Click on this link:
  2. Fill in the online application form and attach the following documents:
    • SPM and Diploma/Pre-U (for Degree applicants) and Degree (for Masters applicants)
    • Malaysia I/C back and front copy
    • Any letters of recommendation, certificates of achievement, or any supporting documents that will benefit your application
    • Proof of income of both parents
  3. Applications with incomplete form or documents will not be considered. The full Terms & Conditions of the SEA Programme can be obtained upon request.

Relevant Documents

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